ismart

When sourcing matcha, it is easy to assume that the greener the color or the higher the grade, the better the quality. However, for food and […]

Many people choose organic matcha not only for its flavor, but also for the clean, natural qualities associated with organic cultivation. Compared with conventional matcha, the […]

When it comes to Japanese tea, matcha has long been a beloved classic. Recently, Hojicha has been gaining popularity for its gentle, comforting, and distinctive flavor. […]

Last week, we welcomed our Japanese clients to China for a visit to our matcha tea farm. The main purpose of their business trip was to […]

Shading is one of the most important steps in producing high-quality matcha. Before harvest, the tea bushes are shaded for over 20 days to reduce direct […]